richard nixon campaign slogan richard nixon campaign slogan

He spent six years shaking it before he could win the 1968 Republican presidential nomination. These victories, along with pledged delegate support from states not holding primaries, secured Nixon the nomination on the first ballot of the Republican National Convention, where he named Governor Spiro Agnew of Maryland as his running mate. The Gallup poll from February 1967 showed Nixon leading Governor George Romney, his closest rival, 52% to 40%. and "Change." Humphrey labeled this charge as "irresponsible", causing Nixon to counter that Humphrey "doesn't know what's going on". [73] It was later noted that the convention had featured Nixon as the centrist candidate with Rockefeller to his left and Reagan to his right. The next month, during an interview with the Saturday Evening Post, Nixon flatly denied he was running for president. "[30] As military operations increased in Vietnam in mid-February, Nixon's standing against President Johnson improved. But Reagan had never held public office and had to run for governor of California before he could be a credible presidential candidate. By clicking Sign up, you agree to receive marketing emails from Insider 'NIXON'S THE ONE! He went on to trounce Republican Thomas E. Dewey in the election. "[56] Nixon refused to respond to the jabs, stating that he would not participate in attacks. On the strength of a single, nationally televised speech, Reagan took Goldwater's place as first in the hearts of the conservative movement, confronting Nixon with a formidable rival for the 1968 nomination. , "A Tested and Trustworthy Team" Jimmy Carter and, "It's Morning Again in America" Ronald Reagan, "For New Leadership" (also "America Needs New Leadership") , "Read My Lips, No New Taxes" George H. W. Bush, "It's Time to Change America" a theme of the 1992 U.S. presidential campaign of Bill Clinton, "Putting People First" 1992 U.S. presidential campaign slogan of Bill Clinton, "Don't Change the Team in the Middle of the Stream" George H. W. Bush and, "Down with King George" Pat Buchanan, in reference to Bush, "Conservative of the Heart" Pat Buchanan, "A Voice for the Voiceless" Pat Buchanan, "I'm Ross, and you're the Boss!" The. [42][43] However, the Democratic candidates for president remained fair game for criticism. Top editors give you the stories you want delivered right to your inbox each weekday. Material: Paper. And, learning from the social media savvy of Obama's campaign, the slogan is reduced to "MAGA," for use as a social media hashtag by the president and his supporters. "Nixon Now" - Richard M. Nixon, 1972 (also, "Nixon Now, More than Ever") "Come home, America" - George McGovern , 1972 [18] "Acid, Amnesty, and Abortion for All" - 1972 anti-Democratic Party slogan, from a statement made to reporter Bob Novak by Missouri Senator Thomas F. Eagleton (as related in Novak's 2007 memoir, Prince of Darkness ) [96] Nixon went on a whistle-stop train tour of Ohio near the end of October. "We are the ones we've been waiting for." The 1968 presidential campaign of Richard Nixon, the 36th vice president of the United States, began when Nixon, the Republican nominee of 1960, formally announced his candidacy, following a year's preparation and five years' political reorganization after defeats in the 1960 presidential election and the 1962 California gubernatorial election. There are also other phrases that are not strictly campaign slogans, but describe a policy or set of programs proposed . (He also expressed outrage over claims by Nixon supporter and future Secretary of Defense Melvin Laird that Johnson had misled Nixon in briefings on the war in Vietnam.) Like Nixon, rival George Romney began to organize in these states. [20], By mid-September 1967, the Nixon campaign had organized headquarters in four states deemed critical to the Republican primaries. In response to Humphrey's calls for a face-to-face debate, Nixon remarked: "Before we can have a debate between Nixon and Humphrey, Humphrey's got to settle his debate with himself. The slogan has become a flashpoint in an America divided by Trump's policies, with some supporters sporting clothing emblazoned with MAGA slogans confronted in public by opponents of Trump. He painted his opponent, Democrat George McGovern, as a threat to American values. "[33] As talks of other candidates persisted, Nixon continued with campaigning and discussion of the issues. One commentator examined that he was not "the drawn, tired figure who debated Jack Kennedy or the angry politician who conceded his California [gubernatorial] defeat with such ill grace. Amid the Vietnam War, riots on the streets, and the counterculture, Richard Nixon appealed to the fears of what he termed the "Silent Majority," disturbed by the changes sweeping America. "Don't swap horses in midstream" 1944 campaign slogan of Franklin Roosevelt. While Reagan continued to woo the conservative movement, Nixon picked off conservative leaders. People also asked. The campaign was memorable for an unprecedented series of four televised debates between the two candidates. "[71], Following the speech, Nixon formally selected Governor Spiro Agnew of Maryland as his running mate, who received 1119 delegate votes, with the distant second being Governor Romney with 186. 1928 U.S. presidential campaign slogan of, "A chicken in every pot and a car in every garage" Commonly cited version of a claim asserted in a Republican Party flier on behalf of the 1928 U.S. presidential campaign of, "All for 'Al' and 'Al' for All." "[87] Nixon campaigned in San Francisco in front of 10,000 supporters, amidst an array of protests. 4 Copy quote. John T. Woolley and Gerhard Peters, The American Presidency Project [online] Santa Barbara, CA. In office, he traveled the world on "goodwill tours", promoting pro-American policies; he was re-elected with Eisenhower in 1956. Behind the scenes, Nixon staff lobbied for delegates from "favorite son" candidates,[54] resulting, in the backing of Senator Howard Baker of Tennessee, and his 28 pledged delegates, as well as those 58 delegates supporting Senator Charles Percy of Illinois. The presidential hopeful then tapped Maryland's governor Spiro Agnew as his running mate. "[88] By month's end, many in the Nixon campaign believed his election was guaranteed, beginning to prepare for the transition period, despite Nixon's warning that "the one thing that can beat us now is overconfidence. A series of advertisements featuring question and answer sessions with Nixon and friends of campaign staffers were filmed in New York. This left Nixon nearly unopposed for the upcoming primaries, narrowing his opponents to Nelson Rockefeller and Ronald Reagan, neither of whom had announced their candidacies. Fan Feed [93] As Democratic vice presidential nominee Edmund Muskie criticized Nixon for his connections to Strom Thurmond, Nixon continued to oppose a possible debate with Humphrey and Wallace, as well as between running mates, on the basis that he did not want to give Wallace more exposure. Richard Nixon and John F. Kennedy in presidential debate American presidential election, 1960 Nixon received his party's presidential nomination and was opposed in the 1960 general election by Democrat John F. Kennedy. Analysts saw the Democrat's split, along with lacking "law and order" at the convention, positioning Nixon well. Franklin D. Roosevelt, "Willkie for the Millionaires, Roosevelt for the Millions" Franklin D. Roosevelt, "Carry on with Roosevelt" Franklin D. Roosevelt, "No Third Term" 1940 U.S. presidential campaign slogan of, "No Fourth Term Either" Wendell Willkie, "Roosevelt for Ex-President" 1940 U.S. presidential campaign slogan of Wendell Willkie, "There's No Indispensable Man" 1940 U.S. presidential campaign slogan of Wendell L. Willkie, "We Want Willkie" 1940 U.S. presidential campaign slogan of Wendell L. Willkie, "Win with Willkie" 1940 U.S. presidential campaign slogan of Wendell L. Willkie. "Blaine, Blaine, James G. Blaine! The Democrat resurgence under Clinton was proclaimed under the slogan "For People, For a Change. Although it was a close race with respect to the popular vote, Nixon won the electoral college by a 3 to 2 margin. end the war in Vietnam. or "The Better Man for a Better America" , "Prosperity and Progress" alternative slogan of the, "A Safer World and a More Hopeful America" , "Lighting the fires of Liberty, one heart at a time" used by. At the Chicago convention, antiwar forces were defeated by Johnson loyalists, who gave the nomination to Vice President Hubert Horatio Humphrey. During a stop, he briefly discussed Vietnam, although not in detail, stating that the United States "must prevent [such] confrontations",[30] but that the nation must also "help people in the free world fight against aggression, but not do their fighting for them. to make changes to the election system. [57] Upon returning to the trail, Nixon found that Rockefeller had begun attacking him. Harry Truman (After a man shouted it during one of his whistle stop railroad tours), "I like Ike" 1952 U.S. presidential campaign slogan of, "Madly for Adlai" 1952 U.S. presidential campaign slogan of, "I still like Ike" 1956 U.S. presidential campaign slogan of Dwight D. Eisenhower, "Peace and Prosperity" 1956 U.S. presidential campaign slogan of Dwight D. Eisenhower, "A time for greatness 1960" U.S. presidential campaign theme of. "A Leader, for a Change," promised Carter, pitching himself as a reformer, untainted by scandal. [7] He moved to New York, joining the Mudge Rose Guthrie Alexander & Ferdon law firm,[8] and regrouped, considering (but deciding against) a run for president in 1964, and beginning to plan for a 1968 presidential campaign. Nonetheless, Nixon staffers believed that if such a scenario occurred, liberal Rockefeller delegates in the Northeast would support Nixon to prevent a Reagan nomination. Four years later Bush successfully campaigned for a second term. However, Johnson withdrew from the race before the primary, meanwhile Governor Reagan's name was on the ballot in Wisconsin, but he did not campaign in the state and was still not a declared candidate. The Watergate scandal, which would consume the greater part of his second term, resulted in his ultimate resignation on August 9, 1974.[117]. [26] Later in January, Nixon embarked on a tour of Texas, where he lampooned President Johnson's State of the Union address, asking: "Can this nation afford to have four more years of Lyndon Johnson's policies that have failed at home and abroad? "[41] The reality was that Nixon conspired to subvert the peace negotiations, thus violating the Logan Act, a felony. Here, Business Insider surveys some of the winning slogans of the last 60 years, from Dwight E. Eisenhower's "I Like Ike," to the Barack Obama's "Change You can Believe In. After Kennedy's assassination, Vice President Lyndon Baines Johnson was sworn into office. Out of the wreckage of Goldwater's candidacy rose a charismatic conservative star, Ronald Wilson Reagan. Access your favorite topics in a personalized feed while you're on the go. [95] In another lesson learned from 1960, the campaign employed 100,000 workers to oversee election day polling sites to prevent a recurrence of what many Republicans viewed as the stolen election of that year. . And he is the man who, after the greatest campaign in history, will be Mr. PresidentBarry Goldwater." List of U.S. presidential campaign slogans, Learn how and when to remove this template message, List of United States political catchphrases, "The Quick 10: 10 Campaign Slogans of the Past", "Posters and Election Propaganda: "America First" Communication Management and Design Ithaca College", "One Hundred Years Ago, Eugene Debs Gave An Anti-War Speech That Landed Him in Prison", "1964 redux: The stakes are too high for you to stay at home", "The Genius of McGovern's 'Come Home, America' Vision", "Will Rabbe, Producer, Journalist & Historian Blog Most Underrated Political Slogan: "They Can't Lick Our Dick", "How Donald Trump came up with 'Make America Great Again', "Undecided: Hillary keeps shifting slogans", "McCain's Slogan: "Reform, Prosperity and Peace", "Hollywood double takes: Actors who take on famous faces - NY Daily News", "Jeb comes to South Florida, sans exclamation mark", "Jeb Bush, the 'joyful tortoise,' gives out tiny toy turtles on trail", "2016 Presidential Campaign Slogan Survey", "Rand Paul unveils populist, anti-establishment slogan", "Huckabee's Hope is From "Tree Town" to Higher Ground", "Campaign 2016: Carly Fiorina, GOP Presidential Candidate", "Michelle Obama: 'When they go low, we go high', Unsuccessful major party presidential candidates, Unsuccessful major party vice presidential candidates, elections in which the winner lost the popular vote, https://en.wikipedia.org/w/index.php?title=List_of_U.S._presidential_campaign_slogans&oldid=1140907281, Short description is different from Wikidata, Articles lacking in-text citations from September 2022, Articles with failed verification from March 2016, Creative Commons Attribution-ShareAlike License 3.0, "Reannexation of Texas and Reoccupation of Oregon", "Hurrah! However perhaps more famous is Frank Sinatra's special version of his song "High Hopes", which he recorded for the candidate with the new lyrics. Find your thing. But Nixon was still smarting from the 1st defeat of his . [67], The 1968 Republican National Convention was held from August 5 to 9 at the Miami Beach Convention Center in Miami Beach, Florida. He painted his opponent, Democrat George McGovern, as a threat to American values. The White House. In an environment teeming with anger, violence, and hostility, Richard Nixon, Hubert Humphrey and George Wallace each sought the attention of American voters and the right to lead the United States into an unknown future. Presidential Campaign: Richard Nixon 1968. ". The 1968 presidential campaign of Richard Nixon, the 36th vice president of the United States, began when Nixon, the Republican nominee of 1960, formally announced his candidacy, following a year's preparation and five years' political reorganization after defeats in the 1960 presidential election and the 1962 California gubernatorial election . Rector and Visitors of the University of Virginia, Scroll left to right to view a selection of exhibits, Notice of Non-Discrimination and Equal Opportunity, A Rough Guide to Richard Nixon's Conspiracy Theories, The Pentagon Papers: The view from the Oval Office. Clinton's campaign chief James Carville coined the phrase as a reminder for campaign staff to focus on selling Clinton as the candidate to haul America out of its early '90s recession. [66] Sources within Washington reported that Reagan caused greater concern for the Nixon campaign than Rockefeller. To the Chinese people. The candidate took on the protesters first-hand, and delivered his "forgotten American"[88] speech, declaring that election day would be "a day of protest for the forgotten American",[88] a group that included those that "obey the law, pay their taxes, go to church, send their children to school, love their country and demand new leadership. Nixon's victory came with a margin of less than three percent in California, Illinois, and Ohio; had Humphrey carried those three, Nixon would have lost the election. Henry Clay and running mate, "We Polked you in '44, We shall Pierce you in '52" 1852 U.S. presidential campaign slogan of, "Free Soil, Free Labor, Free Speech, Free Men, Fremont" 1856 U.S. presidential campaign slogan of, "The Union must and shall be preserved!" [10] Nevertheless, polls suggested that he was the front-runner for the nomination. [15], During the spring and summer, Nixon traveled to Eastern Europe[16] and Latin America[17] to bolster his foreign policy credentials. However his pledge at the 1988 Republican convention "Read my lips, no new taxes," came back to haunt him, with Democrat Bill Clinton hammering him about the broken pledge during the 1992 election. [62] At this time, Nixon decided with a group of legislators that "crime and disorder" would be presented as the number one issue in the nation. "Nixon's the One!" campaign slogan . It was used by former Allied Supreme Commander Dwight E. Eisenhower nicknamed "Ike" in his successful 1952 presidential campaign. [85], In mid-September, Nixon's running mate Spiro Agnew went on the offensive against Humphrey; he referred to the Vice President as being "soft on Communism", along with softness on inflation, and "law and order," comparing him to former British Prime Minister Neville Chamberlain. Study Guides. Economic power is not the same as strength of national character. What The New LBJ Tapes Reveal", "St. Petersburg Times - Google News Archive Search", "President Asks Texans To Support Humphrey; Nixon Revising Budget", "A 3-way debate would have been in people's interest", "Remember Nixon's Past, LBJ Admonishes Voters", "Vietnam Issue Raised Again as Campaign Winds Up", "Nixon, Humphrey give their views in four-hour telethons from California", "1968 Presidential Election - 1968 Year in Review - Audio - UPI.com", "1972: President Nixon arrives in Moscow", "The All-Volunteer Army After Twenty Years: Recruiting in the Modern Era", "Thirty Years Of America's Drug War | Drug Wars | FRONTLINE | PBS", "The Space Review: Just another Apollo? We need a President who believes in the individual. Prosperity. In hindsight, the magnitude of Richard Nixon's reelection victory in 1972the largest Republican landslide of the Cold Warleads some to ask why the President ever got involved in the Watergate cover-up. George HW Bush successfully campaigned to keep the Republicans in the White House in 1988, with the slogan of a "Kinder, Gentler Nation," promising to soften the hard edges of Reagan's conservatism. [22], In October, political experts predicted that Nixon would gain delegates in the important states of New Hampshire, Wisconsin and Nebraska during the primary season, scheduled to begin in March 1968. Marking himself as a champion of the American Dream, he stressed greater unity, invoking the silent majority. "[36] Reports suggested that the decision caused "Nixon's political stock [to] skyrocket. Running well ahead of his opponent, incumbent Vice President Hubert Humphrey, his support slipped in the polls following his refusal to partake in presidential debates, and following an announcement from President Lyndon B. Johnson that a halt in the bombing of Vietnam had been negotiated. "Experience Counts" - Richard Nixon slogan boasting the experience of the Nixon Lodge ticket. "I like Ike," is one of the most celebrated political slogans in US history. The Democrats nevertheless maintained control of the House and Senate, making Nixon the first President elected without his party winning either house of Congress since the nineteenth century. The largest came when he addressed the issue of crime, proclaiming that "there cannot be order in a free society without progress, and there cannot be progress without order. his supporters chanted as he swept to victory in a movement built on a message of youth, inclusion and optimism. Reagan pitched himself as the candidate to drag America out of its economic malaise under Carter. "Yes we can!" He spent most of this period on the campaign trail in New Hampshire. "[27] At this time, reports suggested that Nixon would formally announce his bid in February. 52 years ago, another Republican ran for the White House on a platform of law and order, but conditions in 2020 for Donald Trump don't line up with Richard Nixon's strategy in 1968. It was going to be a Republican year anyway, with Vietnam and urban unrest dominating political debate, but Johnson's attack helped make it Nixon's year as well. On November 5, it was a three-way race between Nixon, Humphrey, and Wallace. [21] Meanwhile, Nixon and his staff discussed handling the topic of the Vietnam War. 1877 slogan of Tilden supporters during conflict that led to the, "Hayes the true and Wheeler too" Slogan and campaign song title for, "The boys in blue vote for Hayes and Wheeler" Hayes' appeal to fellow. And Nixon's decision to bomb North Vietnam and mine Haiphong Harbor to stop a Communist offensive proved highly popular. ", "Jeb can fix it," and "All in for Jeb" used by, "Defeat the Washington Machine. 1960: For the future 1968: Nixon's the One. By the end of his address, he promised that "the long dark night for America is about to end. Important, Plausible, Important Things. was a campaign slogan, commonly used on posters and bumper stickers the campaign to elect Richard Nixon as president in 1968. Here, Business Insider looks at the slogans of every winning campaign since World War II, and asks what makes them successful. [84], Before his visit, he called upon Senator Edward Brooke of Massachusetts, the highest ranking African American in U.S. government, to campaign with him on trips to Illinois and California. Republican Ronald Reagan's slogan from his winning 1980 presidential campaign may seem familiar: "Let's Make America Great Again. Richard Nixon's presidential defeat in 1960 and gubernatorial defeat in 1962 gave him the reputation of a loser. Fair or not, the campaign turned on the bitter legacy of Richard Nixon. He then won a sweeping victory of his own in the 1964 presidential election with the slogan "All the Way With LBJ," pledging to continue Kennedy's legacy. What was Obama's slogan? The same analysis applied to the general campaign, as commentators noted that Nixon would stand to the right of the still undecided Democratic nominee but would fall to the left of American Independent Party candidate George Wallace. Richard M. Nixon. The team organized a question and answer session with seven members of the New Hampshire Republican Party, taping Nixon's responses for editing and use in advertisements. A possible scenario surfaced where Nixon's southern delegates would drop their support to back the more conservative Reagan. The Vietnam War and the . 1948 U.S. presidential campaign slogan of Harry S. Truman, "Give Em Hell, Harry!" They cast the candidate as someone who understands the country's woes, and can guide America through them. [10] In March he gained the support of the 1964 Republican nominee, Senator Barry Goldwater of Arizona. It was July 24th, 1959 when the then Vice President Richard Nixon visited the American national exhibition in Moscow. It featured cartoon elephants drumming a beat to the the catchy campaign slogan. Republican Ronald Reagan's slogan from his winning 1980 presidential campaign may seem familiar: "Let's Make America Great Again. 2008 US presidential campaign slogan of Barack Obama. A Madison Avenue advertising executive persuaded Eisenhower to abandon lengthy campaign speeches for a punchy 30-second campaign ad on primetime. Winning a close election on November 5, 1968, Nixon and Agnew were inaugurated as the 37th president of the United States and 39th vice president of the United States, respectively, on January 20, 1969. "The Republicans' orderly, well run convention was a sharp contrast to their opponents' tumultuous gathering in Chicago. Two days later, his campaign manager, Gaylord Parkinson, left his position to care for his ailing wife. "I like Ike," is one of the most celebrated political slogans in US history. Kennedy brother-in-law Sargent Shriver, an architect of John F. Kennedy's Peace Corps and Lyndon B. Johnson's War on Poverty, replaced Eagleton, but the damage was already done. [49] After that victory, Nixon campaigned in Nebraska where he criticized the three leading Democratic candidates as "three peas in a pod, prisoners of the policies of the past. The continental liar from the state of Maine!" Frank Sinatra's special version of his song, the slogan "It's Morning Again in America. Meanwhile, Rockefeller began to be viewed more as a candidate, articulating that while not wishing to split the party, he was "willing to serveif called. Four years later Bush successfully campaigned for a second term. [99][100], At the beginning of November, President Johnson announced that a bombing had been halted in Vietnam; observers noted that the development significantly helped Humphrey, although Nixon had endorsed such talks. Nixon doubted the prospect of a draft, stating that it would only be likely if "I make some rather serious mistake. On this Wikipedia the language links are at the top of the page across from the article title. And, learning from the social media savvy of Obama's campaign, the slogan is reduced to "MAGA," for use as a social media hashtag by the president and his supporters. All rights reserved.For reprint rights. [110] In his inaugural address, Nixon said that "the greatest honor history can bestow is the title of peacemaker", outlining the direction Nixon sought to take, such as his visit to the People's Republic of China in 1972, opening diplomatic relations between the two nations, and dtente plus the Anti-Ballistic Missile Treaty with the Soviet Union, all in his first term. Ross Perot, "Building a bridge to the twenty-first century" Bill Clinton, "Bob Dole. "[30] He used those dictatorships in Latin America as an example, stating: "I am talking not about marching feet but helping hands. The 1968 Presidential campaign occurred during one of the most tumultuous times in American history. He didn't campaign. Referring to Brooke as "one of my top advisers," he accompanied campaign stops in Chicago and San Francisco, a move critics described as an attempt to further gain favor within the African American community. , "Universal amnesty, impartial suffrage" Greeley slogan showing support for reconciling with former members of the, "Tilden or Blood!" To the Soviet people. Americans did, re-electing him by a landslide as America enjoyed a post-war economic boom, despite growing Cold War tensions. [79] At the end of the month, Hubert Humphrey narrowly won Democratic presidential nominee over McCarthy at the Democratic convention, which was filled with protest and riots. Outside the convention hall, Chicago police clashed with demonstrators, igniting riots. "Reform, prosperity and peace" 2008 U.S. presidential motto of John McCain. Who was president before Nixon? Richard Nixon. The Democrat resurgence under Clinton was proclaimed under the slogan "For People, For a Change. [72] In those Gallup polls following the convention, Nixon led Humphrey 45% to 29% and topped McCarthy 42% to 37%. Forward." ", It was back to the future for Donald Trump when he dusted off a slogan used not just by Reagan, but also by the anti-immigration Populist Warren G Harding in 1920: "Make America Great Again.". However, the void also caused problems for Nixon; Time argued that the prospect of soundly defeating second-tier candidates (such as former Governor Harold Stassen of Minnesota) in the primaries would not "electrify the voters". Richard Nixon 1968 Button US Presidential Candidate Collectibles, Richard M. Nixon 1969-74 Term in Office US President & First Lady Collectibles, McGovern hastily declared himself to be "1,000 percent" behind Eagleton. Clinton offered vague promises during his 1996 campaign for re-election as the millennium approached, pledging to start "Building a Bridge to the 21st Century.". Although Mihaly's collection has. Slogans and symbols sum up a candidate's point of view and serve as a rallying cry for supporters. 49 Copy quote. Political slogans are often derided but if you want to be President of the United States, you'd better have a good one. [29] He campaigned in the state, although polls suggested that he would easily win its primary. But it was enough to earn him a second term in a landslide victory, as America stood as the world's only superpower at the end of the 20th century. Washington, D.C [1] Slogan. [103][105] Overall, Nixon spent $6,270,000 on television advertising, most of which was judged to have only reinforced supporters.[106]. "[50] He then proposed a plan to tackle crime that included wiretapping, legislation to reverse previous Supreme Court decisions, and the formation of a congressional committee targeting crime and reforms to the criminal justice system. "She's With Us" used by Jo Jorgensen's campaign. [27], On February 1 in New Hampshire, Nixon announced his candidacy for the Republican nomination, commenting that problems "beyond politics" needed to be addressed. After Kennedy's assassination, Vice President Lyndon Baines Johnson was sworn into office. Wallace's third party candidacy stole votes from both of the major parties, but hurt the Democrats more; many Southern Democrats defected and Nixon was able to win some Southern electoral votes. Benjamin Harrison, "Four more years of the full dinner pail" William McKinley, "Let Well Enough Alone" William McKinley, "National Unity.